Amaze is the highest sale contributor in 2014 August

Honda Cars India has emerged victorious in August 2014, with spectacular profit gains of 88% in domestic market. It is a two fold increase from the previous year, the company in the month sold 16,758 pieces contrary to 8,913 units a year ago. The highest sale contributor is Amaze with the flow of 9,198 units; the next best seller is Mobilio with 5,530 units. The company managed to sell sufficient number of Brio cars with the flow of 1,211 units. The all new City was not in production for a while, and only 757 units were sold. There were 62 buyers for CR-V and much of the profits were concentrated in the domestic market, the export volume was not so significant with only 460 units.

On the creditable profits Honda said, ‘’we are delighted with the constant growth month after month. The festive season has begun, which means we are in for greater customer sentiment responses, we are ready for superior profits in coming months.’’ The all new City is a best seller, since launch in early 2014, it continuously generated highest profits, and sadly the production of vehicle was discontinued for about a month. Despite its discontinuation Honda India managed to rock the profit charts and most of it was contributed by Amaze.

Amaze is Honda’s first diesel venture for Indian markets, and also its debut project in sub-four meter compact sedan category. Since its arrival in 2013 April the company has been making month after month profits even when the economy weakened at a macro-level. It was a risk to dwell into a new venture with a diesel sub compact car at a crucial period. What was a menacing risk turned out to be fruitful.

Amaze is a new surprise in compact sedan segment, the structure of the vehicle is true to its identity, it will amaze you indeed. Sources are so inspired by the nature of the vehicle that they have placed it in the luxury car segment, it is that startling. It portrays a vivacious and youthful stance, the design on the front is eye catchy contributed by the inventively styled headlight cluster and grille. The styling of the grille is as dynamic as brio, and is covered with a solid chrome treatment. The rear section is attractive as well, the tail lights look classy and the creativity lies in the extension of boot from the side to boot door.

The insides of Amaze is magical, the cabin room is so vast that consumers don’t get the feeling that they are sitting in a compact sedan. The beige and black color theme adds vibrancy and color, the layout of the front dashboard is simple and elegant. The audio system and air con are strategically placed, for optimum comfort there are arm rests and ample storage facilities.

Amaze has ripper engine power and mileage, the petrol car moves with 1.2 liter iVTEC capacity and diesel vehicle runs on an advanced iDTEC 1.5 liter engine. The petrol car gives out 86.8bhp and diesel 98.6bhp, and both engines are coupled with five speed manual transmission gearbox and there is an optional automatic transmission system on petrol car. The diesel vehicle offers world class 25.8 kmpl mileage and petrol gives 18kmpl. The vehicle costs Rs 5.1 to 8.2 lakhs.

All the amazing characteristics of Amaze made it a best seller in 2014 August.